I’m a Type Two, Let Me Help
As a student at Belmont University, you are probably often asked “What’s your Enneagram Type?”
To some, that sounds like a made up word. Gibberish.
Me? I was already one step ahead of the game.
I can remember the exact moment when I found out I was a Type Two: The Helper. It was a Christmas party in 2018, I had never heard of the Enneagram test until one of my mom’s friends handed me her phone and told me to take a sixty-question test.
An individual who experienced a similar phenomenon was Beth McCord, an Enneagram coach, speaker, and teacher.
Graduating from The University of Kansas in 1996, McCord wasn’t immediately immersed into the Enneagram world. For several years, she spent working in the church as an office administrator. She also worked alongside Michael Hyatt, a well-renowned author who writes books about leadership, productivity, and goal setting. In 2016, Beth McCord began her own company known as “Your Enneagram Coach,” revolving around all things Enneagram, personal awareness, and growth accessible for everyone, anywhere.
When it comes to communication strategies and tactics, McCord seems to be hitting all the right marks. Not only is she on Facebook, Instagram, and LinkedIn, but also has a very well-created website, along with a podcast! Being an author also comes the consideration of book covers and the illustrations they entail.
McCord has done a wonderful job with sticking to a cohesive theme throughout all nine Enneagram books with a giant number in a legible font and color blocking. Her Instagram has obvious areas of wanting to keep a minimalistic, straight-to-the-point thought process.
One amazing way McCord has leveraged social media to build her brand to achieve professional success is by making it a point to create a logo for her company and implementing it throughout her platforms (i.e. book covers, website, Instagram profile page). Beth McCord achieve success is connecting not only with Enneagram interested individuals but also those with big connections to their faith.
Not only does McCord write books, but she also teaches classes on the individual Enneagram Types and even how to incorporate that into marriages, friendships, and scripture. Not limiting herself to one specialty helps boost her audience and the market she’s able to reach!
I would definitely give her a follow if you enjoy anything Enneagram related, she’s become a new favorite! Check her out on platforms below:
Instagram: @YourEnneagramCoach
Website: YourEnneagramCoach.com
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